‘Dhurandhar’ marketing head explains why Ranveer Singh didn’t promote the film: ‘Ranbir Kapoor had ‘Tu Jhoothi Main Makkaar before Animal released’ |
Aditya Dhar and Ranveer Singh’s ‘Dhurandhar’ went on to become a box-office juggernaut, setting new records and turning the two-part franchise into one of the biggest successes in Indian cinema. However, the film’s promotional strategy came under scrutiny before its release, with some viewers questioning the lack of buzz around the project. Varun Gupta, founder…